Terms of service
TERMS AND CONDITIONS
The terms and condition mentioned herein shall be effective from 20th February 2026 (herein referred to as “Effective Date”)
These Terms and Conditions constitute an electronic record within the meaning of the Information Technology Act, 2000 and the applicable rules made thereunder, and are generated by a computer system and do not require any physical or digital signatures.
The Website is intended only for persons who are competent to contract under applicable law. By using the Website, you represent and warrant that you are at least eighteen (18) years of age and capable of entering into a legally binding agreement. If you are under the age of eighteen (18), you may use the Website only under the supervision of a parent or legal guardian.
The terms “Company”, “we”, “us” and “our” refer to the Company, and the terms “you”, “your”, “customer” and “user” refer to any individual accessing or using the Website.
The Company reserves the right to amend, modify or update these Terms at any time without prior notice. Your continued access or use of the Website following such modification shall constitute your acceptance of the revised Terms. If you do not agree to the Terms, you must immediately discontinue use of the Website.
A. DESCRIPTION OF SERVICES/ PURPOSE:
The User shall be bound by the Terms of Use and all copyright policies and other applicable laws for any purpose regardless of whether the User is availing any paid services or not. The Website is an online platform operated by the Company for the display, marketing and sale of clothing, apparel and related fashion products to customers. Product descriptions, images and specifications are provided for general information purposes only and may vary slightly from the actual product due to photographic lighting, display settings or manufacturing variation By placing an order through the Website, you agree to purchase products subject to availability and acceptance by the Company. The Company reserves the right to refuse or cancel any order at its discretion. In order to process orders and provide services, the Company may collect and use personal information in accordance with its Privacy Policy. The Company may engage third-party service providers, including payment gateways and logistics partners, for order processing, payment handling and delivery of products. The Company shall not be responsible for delays or failures caused by such third-party service providers beyond its reasonable control.
B. REGISTRATION:
To place orders on the Website, you may be required to create a user account. You agree to provide accurate, current and complete information during registration and to update such information as necessary. You are responsible for maintaining the confidentiality of your account credentials and for all activities conducted through your account. The Company may contact you through email, telephone, SMS or other electronic means for order-related communication, customer service and transactional updates. Promotional or marketing communication shall be sent only in accordance with applicable law and your communication preferences, and you may opt out of such communication at any time.
Personal information collected during registration shall be handled in accordance with the Company’s Privacy Policy.
C. PROPRIETARY RIGHTS:
All intellectual property rights in and to the Website and its contents, including but not limited to product designs, garment patterns, images, photographs, catalogues, graphics, text, logos, trademarks, trade names, branding elements, website layout and all related materials (collectively, the “Content”), are owned by or licensed to the Company and are protected under applicable copyright, trademark and intellectual property laws as amended from time to time. Nothing contained on the Website shall be construed as granting any license or right to use any intellectual property of the Company without its prior written consent. You are permitted to access and use the Website solely for personal, non-commercial purposes. You shall not copy, reproduce, republish, upload, post, transmit, distribute, modify, create derivative works from, display, sell or exploit any Content for commercial purposes without the express written permission of the Company. Unauthorized use of the Company’s intellectual property, including reproduction of product images or designs for commercial resale or imitation, shall constitute an infringement of intellectual property rights and may result in legal action.
D. USAGE OF THE PLATFORM:
The Company grants you a limited, non-exclusive and revocable right to access and use the Website solely for lawful personal shopping purposes.
You agree not to misuse the Website or engage in any activity that may harm the Website, the Company or other users. In particular, you shall not:
1. Use the Website for any unlawful, fraudulent or deceptive purpose.
2. Attempt to gain unauthorized access to the Website or its systems;
3. Copy, scrape, reproduce or commercially exploit any content from the Website without permission;
4. Interfere with the proper functioning or security of the Website;
5. Upload or transmit harmful code, viruses or malicious software;
6. Post or transmit any content that is illegal, defamatory, obscene, abusive or violative of any law.
The Company reserves the right to suspend or terminate access to the Website if you violate these Terms.
E. YOUR ACCOUNT
You are responsible for maintaining the confidentiality and security of your account credentials, including your login ID and password, and for all activities carried out through your account. Any access or use of the Website through your account shall be deemed to be authorized by you. You agree to immediately notify the Company of any unauthorized access to or suspected breach of your account. The Company shall not be liable for any loss or damage arising from your failure to safeguard your account credentials.
You agree to provide accurate, complete and current information at all times and to promptly update any changes. The Company shall not be liable for any loss arising from inaccurate or incomplete information provided by you. The Company reserves the right, at its sole discretion, to suspend, restrict or terminate your account if it reasonably believes that your account is being misused, used for unlawful purposes, or used in violation of these Terms.
You agree to use the Website only for lawful personal purchases and not for any fraudulent, commercial resale or unauthorized activities.
F. ORDERS & ACCEPTANCE
All orders placed through the Website constitute an offer to purchase and are subject to acceptance by the Company. The Company reserves the right, at its sole discretion, to refuse, cancel or limit any order prior to dispatch, including but not limited to cases involving stock unavailability, pricing inaccuracies, suspected fraudulent transactions, incorrect or incomplete customer information, or delivery service limitations. Order confirmation does not guarantee acceptance or shipment. In the event of cancellation by the Company, any payment received shall be refunded through the original method of payment in accordance with the Company’s Return Policy and applicable law. Such refund shall constitute the customer’s sole remedy in relation to the cancelled order. All applicable taxes, duties or statutory levies arising from purchases shall be borne by the customer unless expressly stated otherwise.
G. PRICING & ERRORS
The Company strives to ensure accuracy of pricing and product information; however, errors, omissions or system inaccuracies may occur. All prices are subject to correction without notice. If a product is listed at an incorrect price or with incorrect information due to typographical error, system malfunction or human error, the Company reserves the right to refuse or cancel any affected order prior to dispatch and refund any payments received (any payment received shall be refunded through the original method of payment in accordance with the Company’s Return Policy). Such correction shall not give rise to any claim for damages or enforcement of the incorrect price.
H. PRODUCT INFORMATION DISCLAIMER
Product images, colours, dimensions and descriptions are provided for general informational purposes only. Actual products may vary slightly in colour, texture, stitching, finish or appearance due to lighting conditions, display settings, manufacturing processes or natural material variations. Such variations do not constitute defects or grounds for return unless expressly provided in the Return Policy.
I. THIRD PARTY SERVICES
The Website relies on third-party service providers, including but not limited to payment gateways, logistics partners, delivery services and technology providers, to facilitate transactions and order fulfilment. Such services are provided and controlled by independent third parties. The Company does not own, operate or control these third-party services.
While the Company exercises reasonable care in selecting its partners, it shall not be liable for any act, omission, delay, interruption, failure, error or negligence of any third-party service provider, including payment failures, delivery delays, loss of goods in transit, or technical disruptions beyond the Company’s reasonable control, except to the extent liability cannot be excluded under applicable law.
Your dealings with third-party providers are subject to their respective terms and policies. Any dispute arising from third-party services shall primarily be addressed with the relevant provider. The Company may, as a customer support measure and without assuming legal liability, assist in coordinating resolution efforts were reasonably practicable.
J. SHIPPING & DELIVERY
Delivery timelines provided on the Website are estimates only and are not guaranteed. Shipping and delivery are subject to courier availability, geographic serviceability, operational conditions and external factors beyond the Company’s reasonable control. The Company shall use commercially reasonable efforts to facilitate timely delivery; however, it shall not be liable for delays, failed delivery attempts or courier disruptions caused by third-party logistics providers or circumstances beyond its reasonable control, except to the extent liability cannot be excluded under applicable law.
Ownership and risk of loss of products pass to the customer upon the Company handing over the shipment to the shipping carrier. The Company shall not be responsible for loss, theft or damage occurring during transit once the order has been dispatched, except where liability cannot be excluded under applicable law.
L. CASH ON DELIVERY (COD)
Cash on Delivery services, where available, are provided at the Company’s discretion and may be restricted or withdrawn based on location, order history, prior delivery behavior or fraud risk assessment. The Company reserves the right to require prepaid payment for any order.
M. RETURNS & EXCHANGES
Returns, refunds and exchanges are governed exclusively by the Company’s Return Policy available on the Website. By placing an order, you acknowledge and agree to be bound by the Return Policy, including eligibility conditions, timelines and procedural requirements.
N. LOCAL LAWS
The Website is owned and operated by the Company from its place of business in Junagadh, Gujarat, India . The Company does not represent or warrant that the Website or its services are appropriate or available for use in any jurisdiction outside India. If you access the Website from outside India, you do so at your own initiative and are responsible for compliance with applicable local laws. All transactions conducted through the Website shall be deemed to have taken place in Junagadh, Gujarat, India .
O. USER CONTENT AND REVIEW
If you submit reviews, comments, images or other content to the Website, you grant the Company a non-exclusive, royalty-free license to use, display and publish such content for promotional and operational purposes. You represent that any content submitted by you does not violate the rights of any third party and is not unlawful, defamatory or misleading. The Company reserves the right to remove any content at its discretion. You remain solely responsible for the content you submit.
P. LIMITATION OF LIABILITY
To the fullest extent permitted by applicable law, the Company, its directors, officers, employees, affiliates and service providers shall not be liable for any indirect, incidental, special, consequential or punitive damages, including but not limited to loss of profits, loss of business, loss of data, loss of opportunity or loss of goodwill, arising out of or relating to the use of the Website or purchase of any products.
The Company shall not be liable for delays, delivery failures, technical interruptions, system errors, payment gateway failures, loss of goods in transit, third-party acts or omissions, or events beyond the Company’s reasonable control.
The Website and all products and services are provided on an “as is” and “as available” basis without warranties of uninterrupted availability. While the Company exercises reasonable care in product quality and service delivery, it does not warrant that the Website will be error-free or continuously available.
In no event shall the total liability of the Company arising out of any claim exceed the amount actually paid by you for the specific product giving rise to such claim.
Nothing in this Agreement shall exclude liability that cannot be excluded under applicable consumer protection law.
Q. INDEMNITY
You agree to indemnify and hold harmless the Company, its directors, officers, employees, affiliates and service providers from and against any claims, losses, damages, liabilities, costs and expenses (including reasonable legal fees) arising out of or relating to:
1. your breach of these Terms.
2. your misuse of the Website.
3. your violation of any law or the rights of any third party; or
4. any fraudulent or unlawful activity conducted through your account.
This indemnity obligation shall survive termination of your use of the Website.
R. ELECTRONIC COMMUNICATION
By accessing or using the Website, you consent to receive communications from the Company electronically, including by email, telephone, SMS or notices posted on the Website. Such communications may include transactional updates, legal notices and service-related information. You agree that all agreements, notices, disclosures and other communications provided to you electronically shall constitute valid legal communication and satisfy any requirement that such communication be in writing.
S. LINKS AND BROWSER EXTENSION
The Website may contain links to third-party websites or resources provided for your convenience. The Company does not control or endorse such third-party websites and is not responsible for their content, policies or practices. Your access to and use of third-party websites is at your own risk. The Company shall not be liable for any loss or damage arising from your reliance on third-party content, goods or services.
T. SECURE ACCESS
Access to password-protected areas of the Website is restricted to authorized users only. Unauthorized access or attempts to access secure areas may result in suspension of access and legal action where appropriate under the applicable laws.
U. MODIFICATION AND NOTIFICATION OF CHANGES
The company reserves the right to make changes to the Platform, Services, related policies, payment terms and agreements, this Agreement (all sections) and the Privacy Policy at any time. If the company makes a material modification to this Agreement, you are advised to refer this Agreement from time to time. If you choose to continue using the Platform, you agree that by doing so you will be deemed to accept the Agreement.
V. SURVIVAL OF TERMS AFTER AGREEMENT ENDS
Notwithstanding any other provisions of this Agreement, or any general legal principles to the contrary, any provision of this Agreement that imposes or contemplates continuing obligations on a party will survive the expiration or termination of this Agreement.
W. TELEPHONIC COMMUNICATION
Telephone calls that you make to our customer service help line on the numbers mentioned in the Contact Us section of the Platform or calls made by our support desk may be monitored or recorded. This will help us to train our staff and improve our services to you. A recording will only be used under proper and careful supervision. Our customer service help line is available on the times notified in the Contact Us section of the Platform. Your telecom provider will charge you at local rates for calls made to non-toll-free numbers. Any solicitation talks shall not be entertained and you as a user of the Platform are bound to maintain the dignity as a tele-talker. All rules and regulations as applicable to telephone calls/Tele Talks in this regard shall apply and you as a user are bound to comply with the same.
X. FEEDBACK
The Company welcomes feedback from users. Any feedback, suggestions or ideas submitted to the Company shall become the property of the Company. The Company shall be free to use, implement or modify such feedback without any obligation or compensation to you.
You agree not to submit confidential or proprietary information in your communications with the Company. The Company is not obligated to review, acknowledge or implement any feedback received. However, the Company may, in good faith, use such feedback to improve its services at its discretion.
Y. GENERAL PROVISIONS
1. DISPUTE RESOLUTION: Any dispute arising out of or relating to these Terms or use of the Website shall first be attempted to be resolved amicably between the parties. If the dispute is not resolved, it shall be referred to arbitration in accordance with the Arbitration and Conciliation Act, 1996. The arbitration shall be conducted by a sole arbitrator appointed by the Company. The seat and venue of arbitration shall be Junagadh, Gujarat, India, and the proceedings shall be conducted in English.
Subject to the above, the courts at Junagadh, Gujarat shall have exclusive jurisdiction over matters arising from these Terms.
2. GOVERNING LAWS AND JURISDICTION: These Terms and any dispute arising out of or relating to them shall be governed by the laws of India. Subject to the dispute resolution clause above, the courts at Junagadh, Gujarat shall have exclusive jurisdiction over all matters arising from or relating to these Terms.
3. WARRANTIES: The Website, its content and services are provided on an “as is” and “as available” basis without warranties of any kind, express or implied. While the Company exercises reasonable care in maintaining the Website and product information, it does not guarantee uninterrupted availability, accuracy, reliability or freedom from technical errors. To the fullest extent permitted by applicable law, the Company disclaims all implied warranties, including warranties of merchantability, fitness for a particular purpose and non-infringement. Nothing in these Terms excludes or limits liability that cannot be excluded under applicable consumer protection law.
4. TERMINATION: The Company reserves the right, at its sole discretion and without prior notice, to suspend, restrict or terminate your access to the Website if it reasonably believes that you have violated these Terms, engaged in fraudulent activity, misused the Website, or acted in a manner that may harm the Company, other users or third parties. The Company may also suspend or discontinue the Website or any part of its services at any time for operational, security or business reasons. Termination or suspension shall not affect any rights, obligations or liabilities that have accrued prior to termination, including payment obligations and legal claims.
5. FORCE MAJUERE: Neither party shall be liable for any failure or delay in performing its obligations under these Terms if such failure or delay is caused by events beyond reasonable control, including but not limited to natural disasters, fire, flood, earthquake, war, terrorism, civil unrest, government restrictions, epidemics, strikes, labour disputes, power failures, supply chain disruptions, transportation delays or failures of communication or technical systems. The affected party shall be excused from performance for the duration of the force majeure event and shall use reasonable efforts to resume performance as soon as practicable.
Where such event affects the Company’s ability to process, ship or deliver orders, delivery timelines shall automatically stand extended without liability.
6. SEVERABILITY: If any provision of these Terms is held to be invalid or unenforceable by a competent authority, the remaining provisions shall continue in full force and effect.
You acknowledge that you have read and have understood these Terms, and that these Terms and Conditions have the same force and effect as a signed agreement by you.